About The Upward ARC

The Upward ARC is a weekly publication for ambitious professionals who are tired of complexity theatre, wellness noise, and one-size-fits-all protocols.

It’s where science meets sanity with systems that stick.

Founded by me, Dr. Andre Heeg, in January 2025, The Upward ARC is built on one core insight:

Most people don’t need more advice. They need structure.

What You’ll Get

Structure Over Slogans

Each edition translates the science of health, performance, and longevity into something usable.

No hacks. No fluff. Just the frameworks that actually work in real life.

Weekly, Not Weak

One email per week. That’s it. No spam. No threads. Just sharp, science-backed insight written in plain English, with a bit of edge.

The Full ARC

Members gain access to the full archive of past editions, new podcast episodes (coming soon), and behind-the-scenes commentary as the ARC continues to expand.


Who’s Behind This?

I'm a former facial reconstructive surgeon, executive, startup leader, management consultant, former competitive wrestler, and father of three.

I've spent two decades at the intersection of medicine, performance, and personal chaos.

The ARC is where it all comes together, minus the jargon and guru noise.

More about me here.


Who’s This For?

  • Professionals who want more energy without turning their lives into a lab
  • People who’ve read Outlive, tracked their HRV, and still feel stuck
  • High-performers who want sustainable systems, not biohacking theatre

Why Subscribe?

Because every week you’re not intentional is a week your system runs on autopilot. And autopilot rarely arcs up.


How It Works

  • Sign up and get one email per week
  • Access the complete archive at any time
  • Join a growing group of people who prefer clarity over chaos